STRATFORD District Council’s website has had a revamp.
The newly refreshed site went live at the beginning of March and was developed entirely in-house. This means it has been redesigned with no cost to the authority or the tax-payer.
The project forms a key part of SDC’s Digital Strategy and responds directly to findings from the Residents’ Survey 2024, which highlighted the need for simpler navigation, clearer information, and faster online transactions.
The new website was also shaped using feedback from Google Analytics data highlighting real usage patterns, workshops involving staff and service teams and several rounds of user‑focused reviews and refinements.
The new website introduces simpler navigation and clearer pathways to the most commonly used services, improved accessibility, including better contrast and layout, a more modern, mobile-friendly design to support the increasing number of residents who access the site on phones and tablets, a more intuitive structure that reduces the number of steps needed to complete key tasks and a refreshed Newsroom with clearer updates and more dynamic content
SDC’s resources spokesperson Coun David Curtis said: “We are committed to providing accessible, intuitive and reliable digital services. By delivering this redesign in-house and basing every decision on residents’ personal experience, we’ve created a modern, user-friendly platform that meets the needs of our community while ensuring excellent value for money.”
Visit www.stratford.gov.uk/ to take a look.
