RAPPER Ironik has drawn on some inspiration from a Stratford business for his latest single.
The musician – who has had a number of top five singles and an album in the charts – has launched his latest hit VIP, which includes lyrics mentioning dating app Temptr.
The app was created by former Stratford College student Jack Knowles, and is doing so well it looks set to make the 27 year-old a billionaire.
And it has been recognised in the song, where the lyrics go ‘If you see me on Temptr, better swipe right’ – a reference to being able to swipe left or right on the app to indicate attraction to a potential suitor.
Jack said: “”This just shows where Temptr is going and how the brand is being recognised. We want Temptr to become the most popular dating app across the globe.
“Ironik, like Temptr, has a lot of fans – including Prince Charles.”
The app came to fruition after Jack studied business at Stratford College before launching a number of dating websites. With 30 per cent of people meeting online or through an app he decided to create Temptr.
Although Jack’s app has stiff competition from market leaders such as Bumble, Tinder, Badoo and Her, Temptr is the leading UK founded dating app, and is soon set to be launched in India.
Jack said what set Temptr apart from the rest is the fact matches can also exchange pictures with one another and even ‘check-in’ wherever they are in the world – anywhere from nightclubs to gymnasiums.
Visit www.itsTemptr.com for further details.